Conducting focus groups
Lesson Plan • Published Nov 11, 2013 • Last updated on Jun 8, 2017
Focus groups are an effective way to reach out to your potential audience so they can provide feedback and comments that help designers evaluate their projects and/or test new ideas. In this activity students are introduced to the purpose of a focus group and general tips for conducting them so they can use the feedback to inform and improve their designs.
ACA Dreamweaver 1.1, 2.6; ACA Photoshop 1.1, 1.4; ACA Premiere Pro 1.1, 2.6; ACA Flash Professional 1.1, 1.6; ACA Illustrator 1.1, 1.4; ACA InDesign 1.1, 1.4
Communication and Collaboration, Research and Information Fluency, Digital Citizenship, Creativity and Innovation, Critical Thinking Problem Solving and Decision Making
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5 / 5 • 3 Ratings