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Educators and Professional Development Specialists

Conducting focus groups

Lesson Plan Published 11/11/13 Last updated on 9/23/18

Focus groups are an effective way to reach out to your potential audience so they can provide feedback and comments that help designers evaluate their projects and/or test new ideas. In this activity students are introduced to the purpose of a focus group and general tips for conducting them so they can use the feedback to inform and improve their designs.

File Updates:

  • Files updated on September 23, 2018.
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Age Levels
Duration
1-2 Hours
Custom Standards
ACA Dreamweaver 1.1, 2.6; ACA Photoshop 1.1, 1.4; ACA Premiere Pro 1.1, 2.6; ACA Flash Professional 1.1, 1.6; ACA Illustrator 1.1, 1.4; ACA InDesign 1.1, 1.4
ISTE NETS-S
Communication and Collaboration, Research and Information Fluency, Digital Citizenship, Creativity and Innovation, Critical Thinking Problem Solving and Decision Making
CC License
Attribution Non-Commercial Share Alike
Ratings
5 / 5 • 4 Ratings

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