Michael Hernandez
Media Arts Teacher

Public Service Announcement: A Lesson Plan for Video Storytelling

Lesson Plan Published 11/14/18 Last updated on 6/8/19

Advertisements try to convince us to buy a product. But what if you could use these same powers of persuasion to help people and to make our world better? This project allows student to create a video PSA around an important topic of their choice.

The full lesson plan can be downloaded with the link below.

  • Adobe Spark

    Adobe Spark is an easy-to-use tool that helps you turn your ideas into compelling social graphics, web stories, and animated videos

  • Premiere Rush

    Create and share online videos anywhere.

1+ Week
Content Standards
Common Core State Standards
ISTE Standards
Students: Creative Communicator, Students: Empowered Learner, Students: Innovative Designer, Students: Computational Trainer

Mobile device with a video camera and editing app such as Adobe Spark or Adobe Premiere Rush

Google Drive and/or YouTube/Vimeo account

CC License
Attribution Non-Commercial Share Alike
5 / 5 • 4 Ratings

Resources (3)

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Comments (3)

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lissette rojas

Posted on 1/30/20 12:40:40 AM Permalink

​Hello Michael, can we use this to promote a school talent show event? our students are organizing their own talent show event from understanding all that it takes from each side budget, marketing, social media, sales and surveys (pre-production) Production, and post-production also Video Production roles

Kenya Cross

Posted on 1/28/19 1:21:34 AM Permalink

Could this project be tweaked for third through ​fifth grade?

Michael Hernandez

Posted on 1/28/19 2:02:06 PM Permalink

Hey, Kenya! This can ABSOLUTELY be used in elementary grades. The only difference is to keep the project simple. Maybe include this project as part of another unit you're already doing, such as science (climate change, pollution, etc.), social studies (anti-bullying campaign, etc.), or even English units on persuasive writing (write a script instead of--or a version of--an essay). I'd love to see what your kids come up with. Good luck!